A loan officer is making the rounds offering agents $5,000 of co-marketing per closed transaction. I have nothing against the idea or co-marketing in general, but I thought I’d discuss it briefly in a blog, given that several agents have told me about the offer. Co-marketing, as most readers know, is simply an arrangement where a mortgage lender shares the costs of marketing with a real estate agent. For compliance purposes, it is important that the lender is featured in the marketing proportionally to the amount of money the lender spends.Read More