Posts

Can Borrowers “Roll Closing Costs Into The Loan?” 1,000 Five-Star Reviews!

1,000 FIVE-STAR REVIEWS! Several years ago a mortgage bank with a very impressive software platform was recruiting us, but the firm had hundreds of horrible online reviews. We met with them because of their software, but we also brought up the reviews because online reputations are so important in this day and age. The owner […]Read More

Getting Good Reviews; Avoiding Bad Reviews; Best Platforms for Reviews

I love it when clients flame me or JVM about pretty much anything for two reasons: If they are flaming me directly, they are not doing so publicly on social media; and We use every morsel of feedback we get to constantly improve everything we do. We frequently discuss the importance of garnering authentic, five-star […]Read More

Nasty Fake Yelp Review – Follow Up; Yelp Horror Stories; Poor Yelp :)

I received so much feedback from yesterday’s blog that I felt compelled to follow up today. The responses were so overwhelmingly anti-Yelp, that I actually thought to myself: “poor Yelp” 😊 Yelp is, however, not exactly “poor,” as they apparently net anywhere from $10 to $20 million per quarter (although recent data was suspiciously hard […]Read More

7 Dangers From Falling for “Rate Quotes”

Our borrowers come to us constantly with rate quotes from other lenders, and that is all well and good because our rates are very low and we love competition! What is not good though is that those quotes are often misleading or inaccurate, or they can’t be honored at all. And worst of all from […]Read More

Great Tips for More Five Star Reviews! A Necessity!

FIVE STAR REVIEWS ARE AN ABSOLUTELY NECESSITY IN 2018 Numerous five-star reviews are an absolute necessity in 2018. You need them on multiple platforms as well. We sponsored a huge Realtor Mastermind Event on Monday where a gentleman named Cody Gibson (a huge KW producer and coach) spoke. One of the big takeaways was his […]Read More

Testimonials = Necessity; EASY To Get With Reach150!

BUSINESS DEPENDS ON REPUTATION AND TESTIMONIALS Much of our business success depends on referrals and online reputation, and prioritizing this part of our business is essential to thrive in today’s market. With respect to borrower testimonials, we have had enormous success with Yelp, with over 250 Five-Star Reviews at last count. The mainstay of our […]Read More

We Don’t “Mansplain” or “Torture”

We recently received a humorous response on our post-close survey and thought we’d share it. We never “mansplain” and are happy to answer every question a borrower can throw at us. Q7 Please let us know what impressed you in particular about JVM, if anything? Before choosing JVM, I was speaking with another lender. This […]Read More

Beware of Fake Reviews! Amazon Suing Fake Reviewers; We Like Yelp

When we first started requesting Yelp reviews, almost all of them (over 80 in all) were filtered and are still not shown. This is b/c of Yelp’s algorithms. We were very frustrated at the time, but are now happy with this b/c we think this helps to ensure that Yelp’s reviews are authentic. We love […]Read More

146 Five-Star Yelps – Responsiveness Is Recurring Theme

We recently notched our 146th Five-Star Yelp Review – unfiltered that is; we have at least another 80 or so that are filtered b/c the reviewers are not “frequent Yelpers.” In any case, one of the recurring themes throughout all of our reviews (on Yelp, Zillow, website, etc.) is our responsiveness. People want fast answers […]Read More

Our 136th 5-Star YELP Review Says It All; Yelp Gets Business!

We received our 136th Yelp Review yesterday, and it pretty much says it all. We have 48 reviews “unfiltered” and 88 “filtered” (that don’t show). We love Yelp b/c it is authentic (we can’t write the reviews), and it clearly gets us business. How’s your Yelp? Yesterday’s Review from Melissa A.: Having the team at […]Read More