Tag Archive for: branding

Picking Up Free Money – & Why I Am Amazed So Many Agents Still Step Over It!

Why Commercial Banks Built Ornate Palaces for Branches For almost two centuries, American commercial banks built grandiose branches with marble columns, soaring ceilings, and ridiculously ornate décor. They did this […]Read More

What’s In A Company Name? (A Lot It Turns Out)

JVM LENDING’S NAME About 15 years ago during my loan officer days, I was affiliated with a brokerage with an extraordinarily sweet deal that I never would have abandoned but […]Read More

Why You Should [NOT] Stop Building Your Own Brand

My boss arrived at work in a brand-new Lamborghini. I said, “Wow, that’s an amazing car!” He replied, “If you work hard, put all your hours in, and strive for […]Read More